Las 5 características de las marcas exitosas y su secreto para triunfar. Si te pedimos que pienses en una marca exitosa, ¿cuántos segundos tardarías en darnos una respuesta? Muy pocos, ¿verdad? En moda, decoración, automóvil, tecnología, alimentación… En cualquier...
CAE EL CPM POR EL CORONAVIRUS La situación causada por el coronavirus ha hecho mella en la economía de todo el mundo, no iba a ser menos en el sector de la publicidad. Desde que dio comienzo la pandemia, las inversiones han padecido una fuerte caída, incluso siendo...
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